Magnum ice cream bars are brand new to Canada (they’re already enjoyed in 40 other countries) and will launched nationwide in May, 2011. Coated in fine authentic Belgium chocolate, Magnum is designed to be a luxurious treat for ice cream lovers. To celebrate this launch, Magnum is hosting a contest looking for the Magnum Heir where one winner will win a $250,000 VIP experience!!
Six flavours are now available to Canadians: Magnum Classic (vanilla bean ice cream coated in milk chocolate), Magnum Almond (like the Classic, but the milk chocolate coating contains crunchy almonds), Magnum White (white Belgian chocolate coats the vanilla ice cream), Magnum Dark (vanilla ice cream with dark chocolate), Magnum Double Chocolate (chocolate ice-cream surrounded by a layer of chocolate sauce and chocolate coating), and Magnum Double Caramel (vanilla ice cream coated in chocolate, then covered in caramel, followed by another coat of chocolate).
Is your mouth watering yet?!
What we liked about Magnum ice cream bars:
Being very pregnant (and very much craving chocolate), I immediately jumped on the chance to test the Magnum brand. The flavour was amazing and the ice cream was richly flavoured. One bar was definitely enough to satisfy me. Corey and I both agreed that the Magnum Double Chocolate ice cream bars were one of the best ice cream bars we had ever tasted! I also liked the ingredient list -it was simple and without a lot of extra chemicals/additives.
There are only 3 bars per box at a SRP (suggested retail price) of $6.99 (a single bar has a SRP of $3.99). Also, the fat content is very high at 21 g of fat per bar. With that said, these are being marketed as a premium luxury ice-cream bar designed for the occasional indulgence. If you want an inexpensive everyday chocolate frozen treat, I’d suggest something else.
Will I buy Magnum ice cream bars again in the future?
Only very occasionally -we certainly would not keep this product regularly stocked in our freezer (mostly due to the expense, the fat content, and that fact that they are very tempting given the deliciousness). Magnum ice cream bars are already available at all the major grocery stores in my area and by May 15th they should be pretty much everywhere in Canada. If you’re looking to indulge, all the flavours of Magnum ice cream bars are easy to find!
If you try Magnum Ice Cream bars, be sure to leave a comment letting me know what you thought!